I’ve mentioned before that one of the amazing ironies of the world of pornography addiction statistics is that the No. 1 porn site in the world, PornHub, actually releases the best statistics of any organization in the world. If you want to know the people’s tastes, duration of use, change from the previous year, etc., this is one smut peddler that deserves a PhD in statistics.

While different tracking sites will share somewhat different stories, It’s safe to say that PornHub is the 5th or 6th most popular site in the United States and around the 13th or 14th most popular site in the world.

If you’re into statistics, I urge you to find a link through a search engine so you don’t end up in parts of the site you’d rather not visit. Some of the statistics have graphic terms, but I believe even those terms can reveal a lot, although I won’t use them here.

You can see some stats meant to freak you out in the picture at the bottom, but these are some of my takeaways from their 2017 statistics:

  • It was a very big year for women throughout the world utilizing pornography on the Internet. Women were 26% of PornHub’s users and in the 20 countries that used the site the most, the percentage of change in female visits was down in only one, Russia. In India, it was up a whopping 129%! Other notable countries where the numbers went up were the USA (10%), UK (15%), Philippines (32%), Japan (56%), Canada (19%) and Spain (19%).
  • The age of somebody using the site follows general Internet usage with 61% under 34 years old. The 55-and-older group makes up 11% with the rest in between. Most countries generally follow the overall trend, but the Netherlands, Sweden and Belgium all show a higher rate of older users while India, The Philippines and South Africa show a higher percentage of young users.
  • Only 24% of PornHub users are accessing the site on a desktop or laptop computer. A whopping 67% are using their smartphones (spread equal between Android and Apple platforms). In India, it’s 86% with smartphones, leading the pack. The remaining 9% worldwide are on tablets.
  • What hurts PornHub’s American viewership numbers? Sports and awards shows. The site saw a 24% decreases in traffic during the Super Bowl between New England and Atlanta, 7% decrease during the Daytona 500, 6% decrease in average traffic during the NBA Finals Game 5 and the American Music Awards, respectively, and a 5% drop during the Academy Awards. The three weekly shows that put a noticeable dent into traffic in America are The Big Bang Theory, The Walking Dead and Game of Thrones.
  • Which single event in 2017 caused the biggest dip in traffic for a one-hour period? The solar eclipse that took place in August. While all 50 states were down, those in the path took the biggest hits, including Wyoming (down 54%), Nebraska (42%), Idaho (40%) and Oregon (39%).
  • Forty-two states have the same most popular search term, lesbian.
  • People from states in the Deep South (Alabama, Mississippi, Louisiana) stayed on the longest while states in the Pacific Northwest (Oregon, Idaho, Washington) had the shortest sessions. The average time spent on the site was 10 minutes, 33 seconds.

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6 comments

  1. I was unfazed by most of this until your final stat. Ten and a half minutes? I guess I thought it would be exponentially longer. I know that numerous videos can be watched even in that short amount of time, and that may be all the time it takes to pleasure oneself, but society’s image of a porn user (let alone an addict) is someone parked in front of a screen for hours on end. That stat blows that out of the water. I’m not sure whether it suggests that usage is mostly opportunistic or just highly integrated into a user’s daily life (you know what you need, find it, watch it, log off).

    What do you think?

    Liked by 1 person

    1. Remember, we’re talking large sample sizes and if statistics are correct, only about 1-in-4 users are going to be addicts, and not all of them stay on the same site forever. Keep in mind, it’s just one website not necessarily one complete session of looking at pornography.
      Math would dictate if I go there and watch a 2-minute video and leave, there’s a guy or girl there for 22-minutes to offset my visit. If three people visit for two minutes, you have your hour-long addict to offset it.
      I was never the 5 hours in front of the computer guy, but I have met them. I don’t know how you can lose a day to it because it just wasn’t my way of doing things. Most of what I read pegs the average session of looking at porn online between 15 and 30 minutes…but again this isn’t just addicts. If 5 average guys take 15 minutes, that allows one guy to take 2 hours and skew the numbers.
      In my case, I rarely used this kind of site unless I wanted a specific actress/actor/model. These catch-all sites were too big for me to navigate efficiently back when I was doing this five or six years ago.

      Liked by 1 person

      1. Your number crunching skills exceed mine (shout out to all my English major peeps!), but your 15-30 minutes is spot on for my husband. There just seems to be a lot of zealous belief out in the world that spouses know what’s going on because of the misconception that all users are that 5 hour in front of the computer guy. I can’t speak for others, but I had no idea. My husband didn’t fit that model either.

        Liked by 1 person

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